Tag Archives forcontent development

Is your internet marketing system dumb?

If you were to drive your car wearing really dark glasses and earplugs with no dashboard instruments, how would that feel? Apart from the jokers in the pack who might suggest “like a BMW driver”, when I’ve asked this question before the general consensus is “out of control”. By removing or dramatically reducing the feedback […]

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Why being #1 on Google sucks!

The conversation goes like this: Me: What’s your number one internet marketing goal? Client: We want to be on the first page of Google. Me: Tell me why. Client: Because that’ll give us more sales. Me: OK. How’s your website performing right now? Client: Well we don’t get that many enquiries. Me: Why do you […]

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Developing engaging content in 5 minutes

How can you develop engaging content in five minutes? Seriously, you can’t but it should only take you five minutes to read this straight forward overview.  When considering developing content for your company website for the first time you’d be forgiven for thinking that that it’s like developing a company brochure – after all you […]

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